When you think of flower delivery in India, you probably imagine delayed deliveries, wilted roses, or last-minute gifting disasters.
This direct-to-consumer (D2C) startup is on a mission to make fresh flowers a part of everyday life, not just special occasions. Shades of Spring brand stands out with farm-fresh blooms, stylish bouquets, and a seamless tech-powered delivery model that truly impressed the Sharks.
What is Shades of Spring?
Shades of Spring is a premium flower delivery startup that brings fresh, curated flowers from farms directly to customers’ doorsteps. Unlike traditional florists, they cut out the middlemen, resulting in longer-lasting blooms and lower costs.
They offer:
- DIY flower boxes
- Subscription plans for weekly blooms
- Wedding and event floral décor
- Seasonal curated bouquets
Founders & The Shark Tank Pitch
Founded by Vineet and Rishabh, two entrepreneurs who saw an opportunity in India’s outdated flower market, the duo appeared on Shark Tank India seeking ₹3 crore for 3% equity.
They presented:
- A scalable D2C business model
- Tech-integrated logistics
- Over 50,000+ orders already delivered
- Monthly flower subscription boxes
The Sharks loved their branding, execution, and ability to solve real-world gifting and lifestyle problems.
Why It’s a Game-Changer
India’s flower industry is worth ₹20,000+ crore but remains largely unorganized. From spoilage to delayed deliveries, customers often get a bad experience. Shades of Spring is flipping the script with:
- Farm-to-door freshness
- Affordable pricing
- Subscription convenience
- Modern, aesthetic bouquets
- Less flower wastage
Buzz & Public Response
After their Shark Tank feature, customers couldn’t stop talking:
“Finally, fresh flowers that don’t die in two days!”
“Subscribed last month—my home smells amazing every week!”
FAQs
Q: Is Shades of Spring available across India?
They’re currently active in major metros like Bengaluru, Mumbai, and Delhi.
Q: Are their flowers really fresh?
Yes! Delivered within 24–48 hours of harvest.
Q: Can I subscribe?
Absolutely. Choose weekly or monthly flower subscriptions.
Final Thoughts
Shades of Spring is not just a flower brand—it’s a lifestyle upgrade. So the next time you think of gifting—or just want to add beauty to your space—remember: blooms are better when they come from the source.
For more Blogs : beyondthepunchlines.com
Author: Team BTP
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