In India’s rapidly growing health and wellness space, few brands have made as strong an impression as Namhya Foods. Featured on Shark Tank India Season 2, this Ayurvedic wellness brand is revolutionizing how young Indians look at preventive health.
The Story Behind Namhya Foods
Namhya Foods was founded in 2019 by Ridhima Arora, a clinical nutritionist and Ayurveda enthusiast.
What Does Namhya Foods Offer?
Namhya Foods offers a wide range of Ayurvedic superfoods and herbal formulations focused on lifestyle health conditions.
Popular Products:
- Heart Tea – Helps manage cholesterol and improves cardiac health
- Brain Food – Boosts memory, focus, and reduces stress
- Women’s Health Mix – Supports hormonal balance and PCOS relief
- Kadha Mix – Immunity booster with herbs like Giloy, Mulethi, and Tulsi
- Chyawanprash Tea – A unique take on the traditional immunity tonic
All products are:
- 100% natural and vegan
- Free from preservatives, chemicals, and added sugar
- Developed in-house with guidance from Ayurvedic doctors and food scientists
Namhya Foods Shark Tank India Pitch: A Case Study in Purpose-Driven Entrepreneurship
In her Shark Tank pitch, Ridhima Arora asked for ₹1 crore in exchange for 5% equity, valuing Namhya Foods at ₹20 crore. She backed her valuation with strong numbers:
- Online-first D2C model with healthy margins
- 30,000+ customers across India and overseas
- Exports to USA, UAE, and Canada
How Namhya Foods Is Positioned in the Wellness Market
The Indian Ayurvedic wellness market is projected to grow to ₹71,000 crore by 2025, and Namhya Foods sits at the sweet spot — offering clean, plant-based, therapeutic products at scale.
What Makes Namhya Foods Unique?
Here’s why Namhya Foods stands out in the Ayurvedic wellness market:
- Ayurveda + Modern Format
Offers convenient teas, mixes, and blends — not traditional pills or powders - Clean-Label Promise
Free from chemicals, preservatives, and artificial sweeteners - Doctor-Led R&D
Products developed in consultation with Ayurvedic doctors and food scientists - Global Reach
Ships to the USA, UAE, Canada, and other international markets - Founder-Led Content & Community
Ridhima Arora actively engages on social media to build trust and educate consumers
Post-Shark Tank Growth and Public Respons
- 40% increase in online sales within 1 month
- A surge in traffic on namhyafoods.com
- Increased brand awareness and media coverage
- Collaboration inquiries from Ayurveda wellness resorts and global retailers
Social media and customer reviews highlight taste, transparency, and visible results as the brand’s biggest strengths.
Future Plans for Namhya Foods
Ridhima plans to expand Namhya Foods into:
- Offline retail stores in Tier 1 & Tier 2 cities
- Subscription-based wellness packs
- Launching a children’s wellness range
- Research-backed clinical studies to boost global credibility
Conclusion: Namhya Foods Is Redefining Ayurveda for the 21st Century
By making Ayurvedic superfoods accessible, convenient, and effective, the brand is helping consumers take charge of their health — the natural way.For anyone seeking a balance between ancient wisdom and modern wellness, Namhya Foods is the brand to watch.
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Author: Team BTP
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