What is MOPP Foods?
MOPP Foods stands for Mad Over Parathas & Pakodas, and yep—you guessed it—it’s all about those crispy, stuffed bites of heaven we call parathas and pakoras. Launched with the mission of giving Indian street food a hygienic, modern twist, MOPP Foods is a cloud kitchen brand that’s taking Indian snacking to the next level.
Operating mostly via delivery platforms like Zomato and Swiggy, MOPP Foods ensures that your favorite street-style snacks come to your doorstep hot, fresh, and without the usual street-side guilt. Their focus? High-quality, preservative-free food made with consistency and care.
The Shark Tank India Pitch
Now here’s where things get spicy. On Season 2 of Shark Tank India, the founders of MOPP Food walked into the tank with confidence and an appetite for scaling.
The Ask:
They asked for ₹75 lakhs for 2.25% equity, valuing the company at around ₹33 crore.
The Catch:
Their pitch focused on the tech-powered backend, the hygiene-first approach, and how they are reviving Mughlai parathas—a rare gem in the QSR (Quick Service Restaurant) market.
What made the sharks take a second helping?
- Unique, scalable product niche
- Strong backend systems
- Solid repeat customer rate
- A growing presence in North India
After some back and forth, Peyush Bansal (founder of Lenskart) came onboard with an offer they couldn’t resist.
What Makes MOPP Foods Stand Out?
MOPP Foods didn’t just show up on Shark Tank with a great pitch—they showed up with a real product-market fit. Here’s what’s working in their favor:
1. Cloud Kitchen Efficiency
It’s smart scaling—low CapEx, high volume.
3. Tech + Taste
From using tech to monitor kitchen operations to data-driven delivery decisions, they’ve found a way to bring food and software together—deliciously.
4. Hygiene Promise
All items are cooked in oil with a Zero Reuse Policy, and everything is made fresh for each order.
Product Range That’ll Make You Drool
Some of their best-sellers include:
- Mughlai Chicken Paratha
- Aloo Pyaaz Paratha
- Dilliwali Pakode Platter
- Cheese Burst Paratha
- Paneer Makhani Paratha
Oh, and they even have seasonal items and combos. Think meal boxes, office lunch packs, and more.
Life After Shark Tank
What happened to MOPP Foods after Shark Tank India?
Growth Spurt
After the show aired, the brand saw a major spike in:
- Customer orders (thanks to all that TV buzz!)
- Investor interest beyond Shark Tank
- Franchise requests from Tier-2 and Tier-3 cities
Expansion Plans
They’ve already scaled to multiple cloud kitchens in Delhi-NCR and are planning to expand to Mumbai, Pune, and Bangalore in the near future.
Lessons for Budding Entrepreneurs
The MOPP Foods Shark Tank appearance wasn’t just about food—it was a masterclass in business strategy.
Key Takeaways:
- Find the gap: Indian food in the QSR space is underrepresented.
- Focus on backend: A great product needs solid operations.
- Pitch with passion and numbers: The sharks loved that the team was well-prepared and data-backed.
- Don’t just follow trends—set them. Mughlai parathas? Genius move.
A Little Peek Behind the Brand
The co-founders, Gaurav and Nitin,combined expertise helped them blend culinary authenticity with modern business practices—a recipe for success.
Fun Facts About MOPP Foods
- They’ve served over 5 lakh customers to date.
- Operate via 10+ cloud kitchens and counting.
- They have a 4.3+ star rating consistently across platforms.
FAQs about MOPP Foods on Shark Tank
Q: Who invested in MOPP Foods on Shark Tank India?
A: Peyush Bansal from Lenskart invested in the brand.
Q: What kind of food does MOPP Foods serve?
A: They specialize in Mughlai parathas and Indian pakoras, delivered through cloud kitchens.
Final Bite
MOPP Foods has shown that with the right mix of tradition, tech, and taste—you can carve out a place in a competitive industry like F&B. Their journey from bootstrapped beginnings to Shark Tank India spotlight is inspiring for every foodpreneur out there.
Go Mad Over Parathas & Pakodas. Go MOPP.
For more Blogs: beyondthepunchlines.com
Author: Team BTP
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