When EventBeep appeared on Shark Tank India, it wasn’t just pitching another app—it was proposing a whole new digital ecosystem for students.
Built for connecting like-minded college-goers, discovering events, and accessing growth opportunities, EventBeep was riding the wave of India’s booming ed-tech and social networking scene. But after the spotlight faded, did EventBeep rise to the challenge or lose traction? Let’s deep-dive into the journey of this Gen-Z-friendly brand.
What Is EventBeep?
EventBeep is a student-focused app that blends networking, event discovery, social interaction, and upskilling—all within a mobile-first experience. Think of it as a LinkedIn meets Instagram for students, but more chill, fun, and fest-focused.
Its goal?
To centralize college life digitally—bringing together students, fests, clubs, creators, and even recruiters in one buzzing platform.
The Founders Behind the Buzz
EventBeep was founded by a passionate student team led by Yash Sakhlecha, alongside co-founders Yash Jain, Siddhant Jain, and Mayur Jain. All four were students when the idea came to life—driven by a shared frustration with scattered campus events, poor inter-college collaboration, and limited exposure to real opportunities.
They realized there was no unified digital community for Indian college students—and that’s the gap EventBeep set out to fill.
“We wanted to make every student feel seen, heard, and connected,” said Yash during their Shark Tank pitch.
EventBeep on Shark Tank India: Pitching a New Digital Campus
In Shark Tank India Season 2, EventBeep delivered a high-energy pitch with bold ambition. Their vision was clear:
Make EventBeep the go-to student super-app across Indian colleges.
The Ask:
₹30 lakhs for 2% equity
Valuation: ₹15 crore
Pitch Highlights:
- Showcased over 2 lakh student users already on the platform
- Demonstrated the app’s features—social feeds, events calendar, club creation, content uploads, etc.
- Talked about partnerships with 500+ colleges
- Revealed monetization via brand collaborations and event sponsorships
Shark Reactions:
- Peyush Bansal appreciated the idea but questioned scale vs stickiness
- Namita Thapar liked the energy but didn’t feel it fit her investment thesis
- Anupam Mittal asked about user retention and community building
- Aman Gupta, while skeptical of student-focused monetization, saw potential
Final Deal:
No deal was closed, but EventBeep got nationwide visibility, with downloads and engagement spiking post-episode.
What Happened After Shark Tank?
While they didn’t get funding in the tank, EventBeep definitely got fuelled.
Post-Show Growth:
- App downloads crossed 5 lakh+ within 3 months
- Organic student communities popped up in over 700+ colleges
- The team hosted India’s first virtual college fest, with over 30K attendees
- Partnered with brands like Unacademy, Canva, and CRED for student marketing
- Launched a creator dashboard where student influencers could grow and monetize
EventBeep didn’t just sit on the Shark Tank clout—they turned it into community capital.
Key Features of the App
Let’s break down what makes EventBeep such a magnet for Gen-Z users:
App Features:
- Social Feed: Like Instagram but focused on student achievements, clubs, and events
- Event Discovery: Find inter-college fests, webinars, hackathons, competitions
- Student Clubs: Create or join communities within your college or across India
- Learning Zone: Access free/paid webinars, resume tips, placement prep
- Creator Tools: Post, engage, and build a following like campus micro-influencers
- Brand Collabs: Earn internships or goodies by engaging with sponsored campaigns
Everything is personalized to your college, interests, and goals.
Retail + On-Ground Expansion: Beyond the App
EventBeep realized early that Indian college life isn’t just online—it’s a full-blown vibe on-ground.
Retail/On-Ground Touchpoints:
- Set up EventBeep Zones on campuses for event registration and merch sales
- Hosted in-person events with Decathlon, Domino’s, and other student-loved brands
- Launched “EventBeep Creators Collective”—offline meetups for student content creators
- Sold EventBeep-branded merchandise like t-shirts, lanyards, and notebooks
- Partnered with college canteens and stationary vendors to promote offline-to-app funnels
They also sponsored cultural fests in top colleges like Symbiosis, NMIMS, and VIT—getting offline visibility and UGC (user-generated content) flying high.
Challenges Faced
Of course, any app aimed at Gen-Z faces rapid changes in user behavior and high competition. Here’s what EventBeep struggled with:
Roadblocks:
- App retention—college users are active but flaky. Many drop off post-event
- Monetization dilemma—students engage, but don’t spend. Needed brands to foot the bill
- Scaling moderation—as the community grew, so did spam and content policing needs
- Tech burnout—building fast meant frequent bugs and feature overload
But to their credit, the team listened, learned, and pivoted, introducing tiered access, club moderators, and gamified retention.
Where Is EventBeep Now in 2025?
As of June 2025, EventBeep is no longer “just another app”—it’s become a daily digital habit for students across India.
Key Metrics:
- 1M+ registered student users
- 850+ college partnerships
- 10,000+ events listed
- 35,000+ creators onboarded
- ₹3.5 crore+ in revenue (primarily via brand campaigns and offline activations)
They’ve been featured in Forbes India’s 30 Under 30, and are currently piloting a premium version with placement tracking and mentorship sessions.
Startup Lessons from EventBeep
Here’s what aspiring founders can learn from EventBeep’s hustle:
- Start hyper-focused – One audience. One pain point. Go deep before wide.
- Gamify everything – For Gen-Z, engagement has to be fun, fast, and social.
- Leverage offline for online scale – Don’t ignore the power of campuses, posters, stalls, and merch.
- Community over content – A strong tribe builds retention far better than any algorithm.
FAQs About EventBeep
Is EventBeep still active in 2025?
Yes! It’s thriving with over a million student users and major campus presence.
Is EventBeep free to use?
Yes! Most features are free. Premium add-ons like placement prep are paid.
Can I host events on EventBeep?
Absolutely. Clubs, colleges, and brands can list events and promote them on the platform.
FOR MORE BLOGS – beyondthepunchlines.com
Author: Team BTP
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